The issue of literature archetype appears to be especially urgent in analyzing the novel by M.Shishkin Veneras Hair. Archetypical motives and images create some basis for plot and compositional, idea and thematic levels of the novel. The archetype of the beloved Daphnis and Chloe, originating from the antique tradition, is a part of the archetype system that reveals the artistic originality of the love theme in the novel.