Архив журнала

2020-2024


Founder:
«Volgograd State Socio-Pedagogical University»
(400066,
Lenina Ave., 27,
Volgograd, Russia)

Publisher:
«Volgograd State Socio-Pedagogical University»
(400066,
Lenina Ave., 27,
Volgograd, Russia)
e-mail:izvestia_vspu@mail.ru, izvestia@vspu.ru ),
phone (8442) 60-28-86

Мухина Мария Васильевна
Волгогр. гос. ун-т
асп. каф. литературы, издательского дела и литературно- го творчества Волгогр. гос. ун-та
E-mail mashamykhina@mail.ru

List of publications: (1)
Reflection means of target audiences values in PR-texts
There is regarded the specificity of valuation vocabulary use in PR-texts. There is proved that the valuation subject is mainly either the company itself, or its products and services, and the artificial formation of valuation meaning in the context is typical.
Download | PDF, 0 Kb